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dc.contributor.authorJaďuďová, Jana
dc.contributor.authorŠťastná, Milada
dc.contributor.authorMarková, Iveta
dc.contributor.authorHroncová, Emília
dc.date.accessioned2023-08-11T00:03:43Z
dc.date.available2023-08-11T00:03:43Z
dc.date.issued2023
dc.identifier.issn2077-0472 Sherpa/RoMEO, JCR
dc.identifier.urihttps://repozitar.mendelu.cz/xmlui/handle/20.500.12698/1753
dc.description.abstractRegional product labelling has become a trend in recent years, with the goal of being able to stimulate and support local economies; increase the sales of quality local products and services; preserve and maintain traditions, local cultural values, and the character of rural landscapes; and promote the use of local resources, potential, and raw materials. The existing Slovak studies deal primarily with the perception of consumers and tourism. In this article, we analysed forms of rural development in connection with regional product labelling and the Slovak regions of Kopanice and Záhorie. This theme is a relatively new phenomenon in Slovakia, and that is the author's main contribution. The research was conducted using an online questionnaire administered between May and July 2022 in each district of the region, with a total of 283 respondents participating. The results obtained from the questionnaire survey were statistically processed using Pearson's correlation coefficient. We used STATISTIC 109 software (Tibco software, Palo Alto, California). The questionnaire method is the most suitable method for determining the perceptions of the respondents. The goal was to analyse rural development in connection with regional product labelling and to identify areas of the application of regional product labels. The term regional product was associated with production in a specific region (50.5%) and with the customs and traditions of the region (43.8%). Supporting employment and entrepreneurship in the region were considered by 43.1% of the respondents as the most important in the region. From the perspective of the application of regional labelling in connection with rural development, we confirmed gender and education dependence. Women with first- and second-level higher education saw regional labels as the main element in the development of the region and the local economy.en
dc.format1053
dc.publisherMDPI AG (Multidisciplinary Digital Publishing Institute-MDPI)
dc.relation.ispartofAgriculture
dc.relation.urihttps://doi.org/10.3390/agriculture13051053
dc.rightsCC BY 4.0
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.subjectrural managementen
dc.subjectregional labelen
dc.subjectregional producten
dc.subjectagricultural developmenten
dc.subjectrural areas in Slovakiaen
dc.titleRegional Labelling as a Tool for Supporting Rural Development: A Slovak Case Studyen
dc.typeJ_ČLÁNEK
dc.date.updated2023-08-11T00:03:43Z
dc.description.versionOA
local.identifier.doi10.3390/agriculture13051053
local.identifier.scopus2-s2.0-85160628278
local.identifier.wos000994635300001
local.number5
local.volume13
local.identifier.obd43924910
local.identifier.e-issn2077-0472
dc.identifier.orcidŠťastná, Milada 0000-0002-4507-6207
local.contributor.affiliationAF


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Zobrazit minimální záznam

CC BY 4.0
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