Prohlížení Fakulta provozně ekonomická / Faculty of Business and Economics dle autora "Drexler, Denis"

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    • Consumer perception of food-to-go products 

      Drexler, Denis; Mokrý, Stanislav; Dufek, Ondřej (Mendelova univerzita v Brně, 2017)
      This paper is focused on the perception of Czech consumers of food-to-go products. The popularity and consumption of these products are growing around the Europe except the Czech Republic. The data in this article were ...

    • The Level of Shelves and Space Solution as One of the Key Factors for Consumer Attention 

      Drexler, Denis; Souček, Martin (Mendelova univerzita v Brně, 2017)
      This paper is focused on consumer attention to the positioning of 5 product categories (packaged vegetables, dairy food, packaged fish, packaged meat and frozen food) in store bays and shelves. The results compare consumer ...